Bang & Olufsen to make high-end premium audio products for Microsoft’s Xbox consoles

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Published onJune 10, 2020

published onJune 10, 2020

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Premium consumer company, Bang & Olufsen, announced today that they are partnering with Microsoft to produce high-end audio products for theirXbox video game consoles.

Few specifics were detailed in the announcement but it was confirmed that these upcoming products would feature connectivity with Xbox consoles and would be aimed at gamers with a fair bit of disposable income.

“The gaming industry has grown significantly over the last few years across age groups, gender and countries, and we expect this trend to continue,” Bang & Olufsen’s Christoffer Poulsen said in astatement. “The technology has advanced significantly in gaming, and enhancing the sound experience offers a place for us to play a key role. By entering the gaming industry, we want to do what we do best: delivering outstanding sound performance wrapped in astonishing design and solid craftmanship. We see a big commercial potential within gaming, and in Xbox we believe we have found the ideal partner to realise that potential.”

While Xbox-branded Band & Olufsen headphones are likely a safe bet, it’s not hard to imagine the Xbox logo atop the Beoplay speaker (see above image) or maybe even on a smaller Bluetooth speaker. Whatever they make, the partnership does seem to be a natural fit given therecent effort to transform Xbox into more of a lifestyle brand.

“We’re excited for the launch ofXbox Series Xlater this year and ushering in the next generation of gaming,” Xbox’s Matt Kesselring enthused. “As we march towards release – we’re excited to partner with Bang & Olufsen to bring a new premium tier of gaming audio to market for Xbox and Bang & Olufsen fans around the world that travels with you everywhere you love to play Xbox”

Are you a fan of Bang & Olufsen? What kind of Xbox products would you like to see them release? Let us know in the comments below and thenfollow us on PinterestandFacebook for more Xbox news.

Radu Tyrsina

Radu Tyrsina has been a Windows fan ever since he got his first PC, a Pentium III (a monster at that time).

For most of the kids of his age, the Internet was an amazing way to play and communicate with others, but he was deeply impressed by the flow of information and how easily you can find anything on the web.

Prior to founding Windows Report, this particular curiosity about digital content enabled him to grow a number of sites that helped hundreds of millions reach faster the answer they’re looking for.

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Bang & Olufsen to make high-end premium audio products for Microsoft’s Xbox consoles