The latest Samsung Galaxy S24 leak says it will match the Galaxy S23 pricing

A potential price freeze

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We’re seeing plenty ofSamsung Galaxy S24leaks right now, ahead of the expected unveiling in January, and the latest one to emerge suggests thatSamsungmight stick to the same pricing as it used for the Galaxy S23 range this year.

As per a report in theKorea Economic Daily(viaAndroid Authority), Samsung is set to freeze the prices on the Samsung Galaxy S24, the Samsung Galaxy S24 Plus, and the Samsung Galaxy S24 Ultra when they’re launched in 2024.

For reference, theSamsung Galaxy S23smartphone went on sale at $799.99 / £849 / AU$1,349 and up, the Plus model at $999.99 / £1,049 / AU$1,649 and up, and the Ultra model from $1,199.99 / £1,249 / AU$1,949.

Apparently, part of the reason Samsung is going to be able to stick to the same pricing scheme is thatit’s using its own Exynos processorsin some regions. This year, all the Galaxy S23 phones have been using Snapdragon chipsets.

Bucking the trend

Bucking the trend

Applereduced, raised, or maintained the price of the iPhone this year, depending on where you live: theiPhone 15starts at $799 / £799 / AU$1,499 for 128GB of storage, compared with $799 / £849 / AU$1,339 for theiPhone 14.

Meanwhile, theGoogle Pixel 8will set you back $699 / £699 / AU$1,199 for the 128GB version, compared with $599 / £599 / AU$999 for the Pixel 7 that came before it in 2022 – so that handset has seen quite a significant rise in price.

The general consensus from the rumor mill is that the Samsung Galaxy S24 series will see the light of dayon January 17, so we don’t have much longer to wait before everything about these Samsung flagship phones is made official.

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In recent days we’ve heard aboutcamera upgrades,extra AI, andbrighter displaysthat might be on the way, though (as is usually the case) it seems that the majority of the upgrades will be exclusive to the Ultra model.

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Dave is a freelance tech journalist who has been writing about gadgets, apps and the web for more than two decades. Based out of Stockport, England, on TechRadar you’ll find him covering news, features and reviews, particularly for phones, tablets and wearables. Working to ensure our breaking news coverage is the best in the business over weekends, David also has bylines at Gizmodo, T3, PopSci and a few other places besides, as well as being many years editing the likes of PC Explorer and The Hardware Handbook.

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