The Xbox Series X mini fridge is real and releasing this year, and not just in the US
The Xbox Series X fridge meme has been revived — this time in the real world.
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Update, June 18, 2021, at 9:25 p.m. CT: The Xbox Mini Fridge has been confirmed to be heading to more than just the US.
Microsoft has announced plans to release a mini fridge inspired by itsXbox Series Xconsole, the company announced during theXbox and Bethesda Games ShowcaseatE3 2021The upcoming appliance takes inspiration from a series of memes shared following the reveal of Microsoft’s latest console, comparing its towering all-black silhouette with a refrigerator. The device will be available for public purchase later this year, although pricing is still unconfirmed.
The first references to an Xbox Series X fridge spawned in response to its 2019 reveal at The Game Awards, with a tweet from Windows Central Gaming among the initial edited images that rapidly spread online.
#XboxSeriesXpic.twitter.com/UGb9KSECuu#XboxSeriesXpic.twitter.com/UGb9KSECuu— Windows Central Gaming (@WCGamingTweets)December 13, 2019December 13, 2019
Microsoft later embraced the gag, sending out custom full-size fridges to Snoop Dogg and online personality iJustine. A later partnership followed with ZOA, the energy drink line from Dwayne “The Rock” Johnson, creating a limited range of Xbox mini-fridges.
Microsoft announced public availability with a dedicated trailer at the tail end of its E3 conference, including references to “Xbox Velocity Cooling Architecture,” a call back to theXbox Velocity Architecturefundamental to the design of Xbox Series X. The companyfirst teased plans in April, after winning a brand battle hosted by Twitter.
While the Xbox Mini Fridge won’t play any of thebest Xbox games, it’ll certainly keep your drinks cool. Here’s hoping the Xbox Series S boombox will arrive in time for holiday 2022.
Update, June 18, 2021 at 9:25 p.m. CT — The Xbox Mini Fridge isn’t just coming to the US
Who would have guessed this would be our most viewed video of this past week!? The World’s Most Powerful Mini-Fridge is coming this holiday (not just US).#XboxandChillhttps://t.co/VvfDzEA1sfpic.twitter.com/IySFQWz7M5Who would have guessed this would be our most viewed video of this past week!? The World’s Most Powerful Mini-Fridge is coming this holiday (not just US).#XboxandChillhttps://t.co/VvfDzEA1sfpic.twitter.com/IySFQWz7M5— Aaron Greenberg 🙅🏼♂️💚U (@aarongreenberg)June 18, 2021June 18, 2021
We already knew the awesome-looking Xbox Mini Fridge was arriving later this year, but now we know that it’s not just bound for the US (like many might’ve expected from Microsoft). While we don’t have all the details yet, including pricing or exact availability, it seems the Xbox Mini Fridgeisheading to more locations around the world.
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Matt Brown was formerly a Windows Central’s Senior Editor, Xbox & PC, at Future. Following over seven years of professional consumer technology and gaming coverage, he’s focused on the world of Microsoft’s gaming efforts. You can follow him on Twitter@mattjbrown.
