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Xbox head Phil Spencer discusses TV streaming sticks and new Xbox Game Pass tiers
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Published onOctober 23, 2020
published onOctober 23, 2020
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After a year of beta testing, Microsoft officiallylaunched its cloud gaming service (Project xCloud) on Android deviceslast month, making it free for all Xbox Game Pass Ultimate members. Xbox cloud gaming remains in beta in its 22 launch markets, but Microsoft is already planning to bring it more platforms beyond Android.
In the near future,Windows 10 PCs, iOS devices, and Samsung Smart TVs should support Xbox cloud gaming, but Xbox head Phil Spencer recently discussed the opportunity for Microsoft to launch its own Xbox streaming sticks as well. Spencer’s complete interview withStratecheryis behind a paywall, butThe Vergeshared the most interesting bits earlier today.
“I think you’re going to see lower priced hardware as part of our ecosystem when you think about streaming sticks and other things that somebody might want to just go plug into their TV and go play via xCloud,” Spencer said in the interview. “You could imagine us even having something that we just included in the Game Pass subscription that gave you an ability to stream xCloud games to your television and buying the controller.”
The idea of an Xbox streaming stick isn’t exactly new, and wefirst heard about it four years agoahead of the launch of the Xbox One S. We later learned that Microsoft ultimately decided tocancel the streaming stick codenamed “Project Hobart,”though this was two years before Microsoftannounced its “Project xCloud” game streaming service.
Spencer hinted that Microsoft could include an Xbox streaming stick with Xbox Game Pass subscriptions, and Google did something quite similar with its Stadia Founder’s Edition bundles that coupled a Stadia Pro subscription with Chromecast streaming sticks. In the same interview, the head of Xbox actually mentioned the possibility of a new “Xbox Game Pass Platinum” tier that would include access to new Xbox hardware.
If Microsoft is really launching its own streaming sticks, it would be interesting to see what kind of software the new devices would run. However, it may just be easier to continue working with partners to bring Xbox cloud gaming to more platforms including smart TVs, as well the Android-based Amazon Fire TV sticks and Google’s different Chromecast devices.
Microsoft did something quite singular by launching Xbox cloud gaming first on Android devices, while both Google Stadia andAmazon Lunaare also available on TVs and PCs via a web browser. However, the company opted for the right business model by making cloud gaming a free Xbox Game Ultimate perk, with new games supporting cloud gaming every month. Over 100 Xbox Game Pass games are currently playable on Android devices, and11 of them are now playable with touch controls.
Radu Tyrsina
Radu Tyrsina has been a Windows fan ever since he got his first PC, a Pentium III (a monster at that time).
For most of the kids of his age, the Internet was an amazing way to play and communicate with others, but he was deeply impressed by the flow of information and how easily you can find anything on the web.
Prior to founding Windows Report, this particular curiosity about digital content enabled him to grow a number of sites that helped hundreds of millions reach faster the answer they’re looking for.
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Radu Tyrsina